October 2025 - In October, our manufacturing hubs in Jordan and Egypt came together to mark Breast Cancer Awareness Month 2025 with a series of on-the-ground initiatives focused on early detection, education and preventive care for women across the workforce.

At United Creations in Jordan, 24 female employees received free mammogram screenings at the King Hussein Cancer Center in Amman. The initiative was coordinated by the in-house clinic team, with additional support from Alpine Group’s mental health specialists to ensure women felt informed, supported and comfortable throughout the process.

Meanwhile in Egypt, Alex Apparels led a series of awareness sessions to help women understand the importance of regular screening, recognise early warning signs and know when to seek medical advice. Educational posters were displayed across the facility, providing step-by-step guidance on self-examination and available medical support.

As part of the campaign, four employees visited Baheya Hospital, a specialist breast cancer centre. One employee was thankfully cleared, while three received timely treatment and underwent successful surgeries – a powerful reminder of how early detection can directly change lives.

These initiatives reflect our ongoing commitment to women’s health, workplace wellbeing and access to preventive care across all its locations. By combining awareness, psychological support and practical access to screening, we aim to ensure that more women feel empowered to take charge of their health during Breast Cancer Awareness Month and beyond.

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